We help you increase brand awareness, online presence, improve marketing efforts, increase sales, and create favourable point of view among stakeholders.
We help you increase brand awareness, online presence, improve marketing efforts, increase sales, and create favourable point of view among stakeholders.
Market Research
You have a great product. Is it ahead of its time? Is the market aware of the problem which your product solves? Would you need to prepare the market for it? Can you make sure that you “pick up the customer at the right place”?
The goal of market research is to deliver information that enables you to make the right marketing decisions based on the determination of market drivers, market size, competitors, their activities and the attitudes of key stakeholders.
What we can do
- Provide insight driven advice on your market research strategy.
- Develop a lean strategy that answers the crucial questions which enables you to take valid milestone decisions.
- Recommend appropriate market research methodologies to obtain the right answers at the right time.
- Let you utilize our international network of specialized agencies.
- Design your research approach.
- Conduct preliminary desk research and stakeholder interviews by trained experts.
Marketing Strategy
Concise marketing strategies are critical for achieving commercial success. Your marketing strategy must be based on clear targets and objectives to create the competitive advantage your company needs to succeed.
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A Marketing Strategy covers your company’s:
- Mission, Vision and Values.
- Brand aspirations (qualitative and quantitative) for the next twelve to thirty-six months.
- Your offering´s unique selling point.
- Target audience.
- Brand positioning and key messaging.
- Marketing Mix (The 4Ps and 4Cs).
Build your Brand
Your brand positioning is what your “prospective” customers feel, think and say about your company. During this workshop we can create your Brand from scratch or strengthen an existing brand and company perception.
We will lay the foundation of your brand – understand its mission, your vision, start to build the brand ladder and a Single-Minded Proposition for customers.
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- Implementation is optional
- This workshop is tailored specifically to your needs and will be held in three phases.